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Champion CJDR Team

The Champion Culture

People. Performance. Pride.

At Champion CJDR, we are committed to building a winning team that delivers an exceptional customer experience, takes pride in its work, and holds itself to the highest standards.

We believe in treating every customer with respect, every teammate like family, and every opportunity as a chance to get better.

We compete to win. We do what we say. We take ownership. We never stop improving.

Our success is measured not only by the cars we sell or the profit we generate, but by the trust we earn, the people we develop, and the reputation we build in our community.

We don’t just work at Champion. We represent Champion.

The 6 Champion Culture Principles

1. We Are Here to Win

We set ambitious goals, measure our results, embrace accountability, and celebrate success. Average is not our standard.

2. The Customer Comes First

Every phone call, appointment, showroom visit, repair order, and follow-up matters. We earn business through trust, transparency, and exceptional service.

3. Do the Right Thing

We operate with honesty, integrity, and professionalism—even when nobody is watching. We protect the customer, the team, and the Champion name.

4. One Team, One Mission

Sales, service, parts, finance, and management work together. No silos, no finger-pointing, no excuses. We succeed together.

5. Accountability Is Everything

We own our numbers, our actions, and our commitments. We show up prepared, follow through, solve problems, and hold ourselves and each other accountable.

6. Get Better Every Day

We invest in our people, improve our processes, welcome coaching, and constantly look for ways to sell more cars, serve more customers, and deliver better results.

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Customer may not qualify for ALL Rebates shown. Some rebates are stackable and others can and cannot be combined. See Dealer For Complete Details.

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